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Making Your Brand 
That Girl Online

Bringing your business to life YOUR way — because you didn't start it just to blend in.

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For the personal brands & small businesses with big personality: 

I know you're done playing small with your dream —

It’s time to build a brand that doesn’t just look good,

it feels good.

It perfectly captures your essence & magic and moves

people with its authentic energy.​

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It's time for your brand to become... Magnetic. Authentic. Effortless.

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Let's Build Your Heart-Led Business

If you have a physical space:

Your magic is in the details,
the conversations, and the space you've poured your heart into.

We'll work together to translate your irreplaceable vibe into a brand & online presence that feels like an extension of your space — one that brings customers ready to buy —
not just browse.

If you have an online brand:

For the visionaries, coaches, & creatives, your magic is your message, your energy, your unique purpose that you're here to share.

I help you turn your genius into

a magnetic online brand that effortlessly attracts & speaks directly to the clients you were meant to serve.

Branding, Messaging + Web Design

All of our projects are crafted with your business’s energy and essence at the center. In each of these, our #1 goal is to capture your business's values, vision, essence, and if you have a storefront — the feeling of your space. Then we translate that magic into aligned visuals, messaging, strategy, & web design.

All in a way that reflects YOU, because you are your business.

It's time to own your power and share your unique voice with the world.

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View Our Recent Work!

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What People Are Saying!

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As Seen In

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Does not shut up about Astrology, psych & Human Design

Swears a $#*@! ton

Is a 3/5 Emotional Generator

Needs coffee by 9 am STAT

Cries at every dog video ever

Has the TV on at all times

Hey, Girl! It's Sim — Designer, Strategist & CEO

As a woman of color with a big personality, I spent years being told I was too loud, too opinionated, too much.

So I made myself smaller.

More polished. More “professional.”

That worked… until burnout showed up.

Showing up everyday & working for brands that didn’t fit me taught me this: misaligned branding drains you. 

I realized that I didn't need to dilute my voice, because the right people will actually respect it.

Now, I blend design, psychology, and energetics to help personal brands and heart-led small business ladies build brands that actually feel like them. 

Because aligned branding isn’t just aesthetic.
It’s freedom.

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Building intentional & authentic brands + websites for the small business ladies born to stand out.

Based in Wisconsin

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© 2026 Heart & Mind Business Coaching, LLC.      |

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